Skip to main content
TheBullseye

Your product story is your most underleveraged growth asset. We build it for you.

We work exclusively with SaaS and AI companies, building strategic creative assets that do more than acquire. Your customers reach value faster, you retain them for longer, and build connections that turn into a community.

We don't do one-size-fits-all.

Three packages, each designed around a different stage of SaaS and AI growth — plus an AI-first alternative.

Product Clarity

From $1,799

Best For

Early-stage SaaS and AI teams. Companies entering a new market. Any product where prospects nod along on demos but don't convert.

What's Inside

  • 1 flagship explainer/demo video (60-90 sec)
  • 1 social-format adapt (9:16, 1:1, or 16:9)
  • A distribution strategy on how to use your video to drive ROI

GTM Narrative

From $3,999

Best For

Any SaaS, AI, or B2B team going into a high-stakes moment with multiple campaigns that need to move together. A launch, a funding announcement, a new geography. When the growth roadmap is real and the story has to hold across every channel.

What's Inside

  • 2 campaign videos (brand story + product demo, 60-90 sec each)
  • How-to videos for FAQ
  • 4 social-format cuts (up to 30 sec, multi-format)
  • Motion UI mockups (product screens animated)
  • A distribution strategy on how to use your videos to drive ROI

Creative Retainer

From $2,500/month

Best For

Any SaaS, AI, or B2B company where the creative demand never stops. You need a partner who already knows the brand, not one you brief from scratch every quarter. Because the creative brief never closes.

What's Inside

  • 2 flagship hero product/feature videos per month
  • Short brand awareness videos
  • 3-4 social-format cuts per month
  • Monthly strategy and creative direction session
  • 48-hour edit cycles
  • Dedicated senior creative point of contact

Not sure where you fit? Good. That's what the quiz is for.

Whether you're pre-launch or scaling fast, the quiz finds where we can help most. Takes under 2 minutes. You'll get a package match and recommendations before our strategy call, so we make the most of our 30 minutes.

No commitment. Just a starting point.

Looking for AI-first video and creative?

Ad creative sets. Social cuts. Campaign scripts. Motion graphics. Produced by AI, shipped in volumes, approved by humans.

Our sister brand Mojohoho does it best.

Why Growing SaaS, AI and B2B Teams Choose TheBullseye

We think like product teams. We execute like creative ones.

Who we work with

Seed to Series C · SaaS, AI and B2B · PLG and sales-led · Pre-launch to scaling · Complex products · Category builders

Product expertise

TheBullseye

SaaS, AI, and B2B product knowledge built into every brief.

Freelancers & agencies

Generalist by default. Expertise and output depends on your brief.

Strategic depth

TheBullseye

Narrative building before execution. Research, experimentation, brainstorming, etc. is part of the drill.

Freelancers & agencies

Assets delivered. Only execution.

Team quality

TheBullseye

Dedicated senior creative leads on every engagement.

Freelancers & agencies

Seniors pitch. Juniors deliver.

Scale and scope

TheBullseye

Strategy, production, and all content formats. One team, start to finish.

Freelancers & agencies

Multiple vendors. Multiple briefs. No single thread pulling it all together.

Consistency

TheBullseye

One team, one voice, across every touchpoint and campaign. We talk like your brand.

Freelancers & agencies

Output varies by project, brief, and vendor.

Growth impact

TheBullseye

Creative built to convert, retain, and compound over time.

Freelancers & agencies

Creative built to deliver, not to perform.

Included across all plans:

Everything you need from ideas to impact

Senior strategist on every project

From brief to delivery, you get senior creative thinking.

Scriptwriting and messaging

Your story, structured from the ground up to resonate and convert.

Storyboarding and visual direction

Every frame planned before production begins.

Animation and video production

Built for web, social, and paid. 2D, motion, and live video.

Voiceover and sound design

50+ voices across languages and accents, licensing, and final mix. All included.

Two rounds of revisions

Space to refine until it's right.

Funnel-reviewed creative

Every asset is checked for conversion fit before it leaves us.

Formats for every channel

MP4, GIF, social cuts, display ads. One production run. Optimised for all.

Regular check-ins and updates

You're never waiting to know where things stand.

Answers for product, growth and marketing leaders

Take the quiz. It takes 2 minutes and gives you a package match along with a brief before your strategy call, so your 30 minutes are focused from the start. Take the Quiz →

Yes. We work with teams from seed through Series C. Getting your product story right early is one of the highest-leverage things you can do. The quiz helps you find the right entry point. Take the Quiz →

Product Clarity typically runs 2 to 2.5 weeks. GTM Narrative varies by scope but most projects run 4 to 8 weeks. Retainer work kicks in from day one.

We come in with a clear point of view. If you've taken the quiz, you'll already have a package match and a brief in hand. The 30 minutes are focused on your product, your goals, and what the right creative partnership looks like.

Yes. Product Clarity and GTM Narrative are often done together — clarity on your story before a high-stakes launch is exactly the right sequence. Your strategy call is the place to figure out what fits.

Prices start from the amounts listed and scale with scope. Your strategy call is where we get into the specifics and put together a proposal that fits your actual situation.

Our creative process is built for speed, collaboration, and clarity. We start with a kick-off and discovery session to align on goals, then move into scriptwriting and visual direction to shape your story. From there, our team handles storyboarding, animation, and sound design, keeping you updated at every stage. Expect two rounds of review, seamless updates via Slack and Loom, and final assets optimised for web, social, and paid use.

As much or as little as you'd like. Our workflow minimises back-and-forth and only needs your input at key stages: script, storyboard, and first animation review. For complex or technical products, we may request a quick walkthrough to ensure accuracy and alignment.

Absolutely. Many clients start with a flagship project and then grow into an ongoing partnership. Our retainer gives SaaS, AI and B2B teams a dedicated creative crew for monthly production, feature explainers, ad creatives, and storytelling campaigns, ensuring consistency, speed, and impact across every asset. Take the Quiz to find your fit →